Loreal professionnel chroma creme purple dyes shampoo 300ml

Description

Loreal Professionnel chroma creme purple dyes, neutralizing shampoo for blond hair
Loreal professionnel chroma creme purple dyes is a shampoo for blonde hair that will neutralize unwanted yellow tones. This professional-quality hair care will, in a single gesture, perform a powerful triple action: neutralize, correct, and, at the same time, care for your color. As a result, your strands are left soft with renewed and brilliant color.

An instant color correction adapted to all hair tones, with maximum care.

Its formula…
In a unique combination of actives, Chroma creme rely on the latest capillary technology so that you can prolong the hairdressing effect, at home. Therefore, it is infused with conditioning and neutralizing actives that instantly restore the cool shade to your color.  In short, it performs a homogeneous neutralization of unwanted warm reflections, with maximum care while offering 3x more shine to your hair.
The science behind this product comes from the fact that when freshly colored, hair contains a mixture of primary color dyes. However, after a few washes, certain dyes fade and thus, warm yellow highlights begin to appear. To reverse this fading process, chroma cream is enriched with purple pigments (a color that counteracts yellowish highlights).
In addition, it also has a Co-emulsion of treatment molecules that will manage to treat the most damaged and porous areas of the hair. This gives rise to perfectly hydrated as well as vibrant locks. 

Professional color maintenance and treatment, in one product, like a pro!

Loreal Professionnel Beauty Tips
Neutralizing and nourishing shampoo suitable for blonde to platinum blonde hair.
How to use- Skin Expert Opinion
First of all wet your hair. Then, apply the shampoo evenly through the strands. Meanwhile, proceed with a gentle massage until it emulsifies. Wait at least 2 minutes for its active ingredients to take effect. Or on the other hand, wait depending on the level of neutralization desired. Then, rinse thoroughly.
It should be noted that this shampoo is not indicated for daily use. Therefore, you should only use it when you notice your color fading (with unwanted shades). Use your usual shampoo between washes.
Learn more about Loreal Professionnel products here.